Web Spam
Web spam is a tactic used by webmasters to manipulate search engines in order to perform better within search results. This may be through spam links, hacked content or malware from third party tags, amongst many other unnatural methods. Our SEO Office Hours notes below cover how Google handles what they deem as spam, along with advice for avoiding it.
Learn more about SEO best practices for website content in Lumar’s Website Intelligence Academy.